Pixalate’s March 2025 Top Grossing Mobile & CTV Apps in EMEA: ‘Block Blast!’ Tops Apple App Store in UK, Germany, Netherlands; ‘Hulu’ Led on Roku in UK

According to Pixalate’s research, ‘Pro Des Mots’ led on Apple App Store in France, ‘SimCity’ was No. 1 in Germany on Google Play Store, ‘Happy Color: Coloring Book’ was No. 1 on the Google Play Store in the UK

London, April 21, 2025 (GLOBE NEWSWIRE) — Pixalate, a leading global platform for ad fraud protection, privacy, and compliance analytics, today released the March 2025 EMEA Top Grossing Apps Reports for the United Kingdom, Spain, France, Germany, Israel, Ukraine, and the Netherlands. The reports cover mobile apps from the Apple App Store and Google Play Store, as well as Connected TV (CTV) apps from Roku, Amazon Fire TV, Apple TV, and Samsung Smart TV stores.

The reports highlight the estimated top-grossing apps in open programmatic advertising revenue for mobile and CTV apps. In addition to reports for the United Kingdom, Spain, France, Germany, Israel, Ukraine, and the Netherlands, Pixalate has released Top Grossing Mobile and CTV Apps Reports for the U.S., Canada, China, Japan, Singapore, India, Australia, Mexico, and Brazil.

Top Grossing Mobile and CTV Apps in March 2025 – EMEA

UK:

• Mobile: Block Blast! ($241K estimated open programmatic ad revenue) led on the Apple App Store, and Happy Color: Coloring Book ($123K) was No. 1 on the Google Play Store
• CTV: Hulu led on Roku ($90K estimated open programmatic ad revenue), Talk TV was No. 1 on Amazon Fire TV ($53K), and Samsung TV Plus was No. 1 on Samsung Smart TV ($13K)

France

• Mobile: Pro des Mots ($173K estimated open programmatic ad revenue) led on the Apple App Store, and Classic Words Solo was No. 1 ($222K) on the Google Play Store

Spain

• Mobile: Biwenger ($99K estimated open programmatic ad revenue) led on the Apple App Store, and Parchisi Star Online was No. 1 ($148K) on the Google Play Store

Germany

• Mobile: Block Blast! ($205K estimated open programmatic ad revenue) led on the Apple App Store, and SimCity was No. 1 ($342K) on the Google Play Store

Israel

• Mobile: Sudoku ($57K estimated open programmatic ad revenue) led on the Apple App Store, and Me – Caller ID & Spam Blocker ($117K) was No. 1 on the Google Play Store

Ukraine

• Mobile: Happy Color by Numbers Game ($18K estimated open programmatic ad revenue) led on the Apple App Store and Happy Color: Coloring Book was No. 1 ($127K) on Google Play Store

Netherlands

• Mobile: Block Blast! ($28K estimated open programmatic ad revenue) was No. 1 on the Apple App Store, and Radio Nederland ($150K) was No. 1 on the Google Play Store

In March 2025, Pixalate’s data science team analyzed 31 billion global open programmatic impressions from 6 million mobile apps on the Apple App Store and Google Play Store. For this research, Pixalate also examined 6,000 CTV apps and 3 billion global ad impressions across platforms such as Apple TV, Amazon Fire TV, Roku, and Samsung Smart TV.

Download the
Global Top Grossing Mobile & CTV Apps Reports:

Mobile

• China
• Japan
• Singapore
• India
• Australia
• U.S.
• Canada
• United Kingdom
• Spain
• France
• Germany
• Israel
• Ukraine
• Mexico
• Brazil
• Netherlands.

CTV

• United States
• United Kingdom
• Canada
• Mexico

About Pixalate

Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). pixalate.com

Disclaimer

The content of this press release, and the Top Grossing Mobile & CTV Apps (the “Reports”), reflect Pixalate’s opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Any data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across mobile apps in the time period studied.

CONTACT: Nina Talcott
ntalcott@pixalate.com