Expansion represents an increase of nearly 25% across new and existing markets in the U.S.
MONTREAL, May 08, 2025 (GLOBE NEWSWIRE) — D-BOX Technologies Inc. (“D-BOX” or the “Corporation”) (TSX: DBO), a Corporation with more than 25 years of experience creating haptic and immersive experiences, is proud to announce an expansion of its long-standing relationship with Cinemark Holdings, Inc. (“Cinemark”), one of the largest and most influential theatrical exhibition companies in the world.
This rollout will add over 70 D-BOX haptic-enabled screens across as many as 25 Cinemark theaters in the United States in the next eighteen (18) months, predominately in theaters that have yet to experience D-BOX. This expansion represents a significant investment and marks one of the largest multi-site expansions of D-BOX screens in recent years. Notably, the expansion will increase Cinemark’s worldwide D-BOX presence to more than 500 auditoriums, further solidifying its position as the exhibitor with the highest D-BOX penetration.
“This continued collaboration with Cinemark highlights a shared commitment to innovation and premium experiences,” said Sébastien Mailhot, President and CEO of D-BOX. “The fact that Cinemark is not only opening new D-BOX locations but also expanding existing ones shows the strength of the format and the growing audience appetite for immersive entertainment.”
This latest expansion underscores D-BOX’s ongoing commitment to redefining theatrical entertainment through innovation. By extending its immersive haptic technology to more locations in the United States, D-BOX is not only growing its global presence but also helping exhibitors deliver differentiated experiences that drive audience engagement and change the way they interact with films.
| ABOUT CINEMARK HOLDINGS, INC. |
| Cinemark Holdings, Inc. (NYSE: CNK) provides extraordinary out-of-home entertainment experiences as one of the largest and most influential theatrical exhibition companies in the world. Based in Plano, Texas, Cinemark makes every day cinematic for moviegoers across nearly 500 theaters and more than 5,500 screens, operating in 42 states in the U.S. (304 theaters; 4,255 screens) and 13 South and Central American countries (193 theaters; 1,398 screens). Cinemark offers guests superior sight and sound technology, including Barco laser projection and Cinemark XD, the world’s No. 1 exhibitor-branded premium large format; industry-leading penetration of upscale amenities such as expanded food and beverage offerings, Luxury Lounger recliners and D-BOX motion seats; top-notch guest service; and award-winning loyalty programs such as Cinemark Movie Club. All of this creates an immersive environment for a shared, entertaining escape, underscoring that there is no place more cinematic than Cinemark. For more information, visit https://ir.cinemark.com. |
ABOUT D-BOX
D-BOX creates and redefines realistic, immersive entertainment experiences by moving the body and sparking the imagination through effects: motion, vibration and texture. D-BOX has collaborated with some of the best companies in the world to deliver new ways to enhance great stories. Whether it’s movies, video games, music, relaxation, virtual reality applications, themed entertainment or professional simulation, D-BOX creates a feeling of presence that makes life resonate like never before. D-BOX Technologies Inc. (TSX: DBO) is headquartered in Montreal with offices in Los Angeles, USA and Beijing, China. Visit D BOX.com
FOR FURTHER INFORMATION, PLEASE CONTACT:
D-BOX TECHNOLOGIES INC.
Josh Chandler
Chief Financial Officer
D-BOX Technologies Inc.
jchandler@d-box.com
CINEMARK HOLDINGS, INC.
Caitlin Piper
pr@cinemark.com
DISCLAIMER REGARDING FORWARD-LOOKING STATEMENTS
Certain information included in this press release may constitute “forward-looking information” within the meaning of applicable Canadian securities legislation. Forward-looking information may include, among others, statements regarding the future plans, activities, objectives, operations, strategy, business outlook, and financial performance and condition of the Corporation, or the assumptions underlying any of the foregoing. In this document, words such as “may”, “would”, “could”, “will”, “likely”, “believe”, “expect”, “anticipate”, “intend”, “plan”, “estimate” and similar words and the negative form thereof are used to identify forward-looking statements. Forward-looking statements should not be read as guarantees of future performance or results, and will not necessarily be accurate indications of whether, or the times at or by which, such future performance will be achieved. Forward-looking information, by its very nature, is subject to numerous risks and uncertainties and is based on several assumptions which give rise to the possibility that actual results could differ materially from the Corporation’s expectations expressed in or implied by such forward-looking information and no assurance can be given that any events anticipated by the forward-looking information will transpire or occur, including but not limited to the future plans, activities, objectives, operations, strategy, business outlook and financial performance and condition of the Corporation.
Forward-looking information is provided in this press release for the purpose of giving information about Management’s current expectations and plans and allowing investors and others to get a better understanding of the Corporation’s operating environment. However, readers are cautioned that it may not be appropriate to use such forward-looking information for any other purpose.
Forward-looking information provided in this document is based on information available at the date hereof and/or management’s good-faith belief with respect to future events and are subject to known or unknown risks, uncertainties, assumptions and other unpredictable factors, many of which are beyond the Corporation’s control.
The risks, uncertainties and assumptions that could cause actual results to differ materially from the Corporation’s expectations expressed in or implied by the forward-looking information include, but are not limited to, the ability to complete the rollout within the planned timeframe amidst political and economic uncertainty. These and other risk factors that could cause actual results to differ materially from expectations expressed in or implied by the forward-looking information are discussed under “Risk Factors” in the Corporation’s annual information form for the fiscal year ended March 31, 2024, a copy of which is available on SEDAR+ at www.sedarplus.ca.
Except as may be required by Canadian securities laws, the Corporation does not intend nor does it undertake any obligation to update or revise any forward-looking information contained in this press release to reflect subsequent information, events, circumstances or otherwise.
The Corporation cautions readers that the risks described above are not the only ones that could have an impact on it. Additional risks and uncertainties not currently known to the Corporation or that the Corporation currently deems to be immaterial may also have a material adverse effect on the Corporation’s business, financial condition or results of operations.
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