GARDEN PARTY: After building a lush garden set for its last women’s runway show, Dior is bringing its green fingers to the Musée du Louvre. The French fashion house has signed a five-year partnership with the world-famous museum to help restore the Jardin des Tuileries, one of the largest and oldest public gardens in Paris.
Maria Grazia Chiuri, creative director of women’s wear, will show her fall ready-to-wear collection on Feb. 25 in a vast temporary structure built over the octagonal fountain near the park’s entrance on Place de la Concorde. The location is distinct from the Espace Éphémère des Tuileries, which traditionally hosts fashion shows and other events.
Dior will finance several major projects between 2020 and 2024, starting with the reopening of the wooded area to the northeast of the garden, home to 116 trees of four species.
“This patronage brings home a message that is more vital now than ever. Each of us can be an agent of change for the ecosystems of tomorrow, whether natural or cultural,” said the house, which is owned by luxury conglomerate LVMH Moët Hennessy Louis Vuitton.
The initiative is part of Dior’s efforts to find solutions to preserve the environment and fight against climate change.
- Short Takes: Copenhagen Fashion Summit’s New Theme and Other Event Reworks - April 8, 2020
- Space NK Shifts to Online Makeup Consultations, Beauty Masterclasses - April 8, 2020
- Norman Tan Appointed Editor in Chief of Vogue Singapore - April 7, 2020