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Analyst Downgrade Fuels Further Decline for Celsius (CELH) Shares Amid Sales Concerns and Investor Lawsuit – Hagens Berman

by GlobeNewswire
January 2, 2025
in Top News
Reading Time: 4 mins read

CELH Investors with Losses Encouraged to Contact the Firm

SAN FRANCISCO, Jan. 02, 2025 (GLOBE NEWSWIRE) — Shares of Celsius Holdings (NASDAQ: CELH), the energy drink maker already reeling from a 58 percent year-to-date decline, faced renewed pressure this month after a key analyst lowered its price target, citing concerns about sales and the impact of its distribution agreement with PepsiCo. This diminished valuation adds to the company’s woes, which include slowing sales, revised financial forecasts, and a shareholder lawsuit alleging misleading disclosures.

On Dec. 16, Roth MKM, the investment bank, reduced its price target on Celsius shares to $38 from $40, according to Nasdaq.com. Nasdaq.com reported that analysts at Roth MKM pointed to anticipated higher promotional allowances in the fourth quarter compared with the same period last year. Critically, Roth MKM also suggested that the revised distribution agreement with PepsiCo would have a greater-than-expected negative impact on fourth-quarter revenue, according to Nasdaq.com.

The analyst price target cut comes on the heels of a securities class-action lawsuit alleging that the company misled investors about its operations and prospects.

Hagens Berman is investigating the allegations and urges investors in Celsius who purchased shares and suffered substantial losses to submit your losses now.

Class Period: Feb. 29, 2024 – Sept. 4, 2024
Lead Plaintiff Deadline: Jan. 21, 2025
Visit: www.hbsslaw.com/investor-fraud/celh
Contact the Firm Now: CELH@hbsslaw.com
                                        844-916-0895

Celsius Holdings, Inc. (CELH) Securities Class Action:

The complaint claims that Celsius failed to disclose several critical issues. These omissions include: excessive inventory shipped to PepsiCo beyond actual consumer demand; a projected decline in sales as PepsiCo worked through that overstock; unsustainable sales rates to PepsiCo that created a distorted picture of the company’s performance; and, consequently, overstated business metrics and financial forecasts.

The company’s troubles began to surface on May 28, 2024, when Celsius shares fell nearly 13 percent following Nielsen data indicating a slowdown in sales growth. Analysts at the time raised the possibility of a significant sales contraction as PepsiCo reduced its inventory levels.

Celsius’s stock suffered another sharp decline on September 4, 2024, dropping more than 11 percent after a company presentation revealed a shortfall of $100 million to $120 million in PepsiCo orders compared with the previous year. The presentation also disclosed that PepsiCo had carried several million excess cases of Celsius products over the past 18 months.

These disclosures have prompted an investigation by Hagens Berman, a shareholder rights law firm. “We’re investigating whether Celsius deliberately concealed the extent of its inventory buildup at PepsiCo,” said Reed Kathrein, the partner leading the investigation.

If you invested in Celsius and have substantial losses, or have knowledge that may assist the firm’s investigation, submit your losses now »

If you’d like more information and answers to frequently asked questions about the Celsius case and our investigation, read more »

Whistleblowers: Persons with non-public information regarding Celsius Holdings should consider their options to help in the investigation or take advantage of the SEC Whistleblower program. Under the new program, whistleblowers who provide original information may receive rewards totaling up to 30 percent of any successful recovery made by the SEC. For more information, call Reed Kathrein at 844-916-0895 or email CELH@hbsslaw.com.

About Hagens Berman
Hagens Berman is a global plaintiffs’ rights complex litigation firm focusing on corporate accountability. The firm is home to a robust practice and represents investors as well as whistleblowers, workers, consumers and others in cases achieving real results for those harmed by corporate negligence and other wrongdoings. Hagens Berman’s team has secured more than $2.9 billion in this area of law. More about the firm and its successes can be found at hbsslaw.com. Follow the firm for updates and news at @ClassActionLaw. 

Contact:
Reed Kathrein, 844-916-0895

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GlobeNewswire
GlobeNewswire
GlobeNewswire,is one of the world's largest newswire distribution networks, specializing in the delivery of corporate press releases financial disclosures and multimedia content to the media, investment community, individual investors and the general public.
GlobeNewswire
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