Increasing Consumer Demand for Personal Care Products & Luxury Fragrances is One of the Key Factors Responsible for Accelerating the Aroma Chemicals Market Demand
Wilmington, Delaware, July 03, 2024 (GLOBE NEWSWIRE) — Aroma chemicals, also known as fragrance ingredients or odorants, are synthetic or natural compounds used to impart specific aromas or scents to various products. These chemicals play a crucial role in the fragrance industry, where they are extensively utilized in perfumes, cosmetics, toiletries, and household products. The global aroma chemicals market has witnessed significant growth in recent years, driven by increasing consumer demand for personal care products and luxury perfumes, as well as advancements in fragrance technology.
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Several trends are shaping the aroma chemicals market. One prominent trend is the growing demand for natural and sustainable fragrance ingredients. Consumers are increasingly inclined towards products formulated with natural aroma chemicals, driven by concerns over environmental sustainability and personal health. This trend presents opportunities for manufacturers to innovate and develop eco-friendly alternatives to traditional synthetic chemicals. For instance, In September 2022, Solvay unveiled a broader range of its flagship product, Rhovanil Natural CW, featuring three new natural flavors: Rhovanil Natural Delica, Alta, and Sublima. These new offerings are designed to support the food and beverage industry in transitioning economically to natural ingredients, meeting the growing consumer preference for products that are safer, healthier, and more flavorful. Another significant trend is the integration of artificial intelligence (AI) and machine learning in fragrance development. These technologies enable manufacturers to analyze consumer preferences and trends, thereby enhancing product customization and efficiency in scent creation. Moreover, advancements in biotechnology have led to the development of novel aroma chemicals with improved fragrance profiles and sustainability credentials, further expanding market opportunities.
Global Aroma Chemicals Market: Key Datapoints
| Market Value in 2023 | US$ 7.3 Bn
|
| Market Value Forecast by 2034 | US$ 12.6 Bn
|
| Growth Rate
| 5.1% |
| Historical Data
| 2016 – 2022 |
| Base Year
| 2023 |
| Forecast Data
| 2024 – 2034 |
The primary growth driver of the aroma chemicals market is the burgeoning demand for personal care products and luxury fragrances. For instance, in August 2022, Kao Corporation announced its strategy to uphold and grow its presence in the European market for methyl dihydro jasmonate (MDJ), a synthetic fragrance widely recognized for its refined, fresh, floral (jasmine) scent profile. MDJ serves as a foundational fragrance component utilized across a diverse array of consumer products. Rapid urbanization, particularly in emerging economies, has led to increased consumer spending on grooming and cosmetic products, thereby augmenting market growth. Additionally, the proliferation of online retail channels and e-commerce platforms has facilitated easy accessibility to a wide range of fragrance products, bolstering market expansion globally.
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The COVID-19 pandemic has had a mixed impact on the aroma chemicals market. During the initial stages of the pandemic, lockdowns and restrictions on non-essential businesses significantly disrupted supply chains and manufacturing operations. However, as consumers spent more time at home, there was a notable increase in the demand for home fragrance products, such as scented candles and room sprays. This shift in consumer behavior towards home-centric fragrances provided a temporary boost to the market. The pandemic accelerated the adoption of digital technologies among fragrance manufacturers, enabling them to streamline operations and enhance online sales channels. As the global economy gradually recovers, the aroma chemicals market is poised to rebound, driven by pent-up demand, innovative product launches, and strategic investments in research and development.
Key Takeaways of the Report:
- Natural segment of the aroma chemicals market is anticipated to experience a compound annual growth rate (CAGR) of 8.4%, driven by increasing consumer demand for products sourced from sustainable and organic materials. Increasing awareness about health and environmental sustainability is driving demand for natural aroma chemicals sourced from botanical extracts and renewable materials. This trend reflects a broader shift towards cleaner label products across various industries, including cosmetics, personal care, and food.
- Fragrances segment by application dominated the aroma chemicals market with a substantial revenue share of 48.7% due to its indispensable role in various consumer products. Fragrances enhance the sensory appeal of perfumes, cosmetics, toiletries, and household goods, driving consumer preferences and purchase decisions. Moreover, continuous innovation in fragrance compositions and delivery systems, coupled with increasing disposable incomes globally, has spurred demand for high-quality and long-lasting scents, further solidifying the segment’s market leadership.
- Esters segment in the aroma chemicals market is anticipated to be the second largest with a revenue share of 24.1% in 2023 due to their versatile applications and pleasant fragrance profiles. Esters are widely used as key components in perfumes, cosmetics, and flavorings, offering a broad spectrum of fruity, floral, and sweet notes. Their stability, compatibility with other ingredients, and cost-effectiveness make them preferred choices for creating complex and appealing scent compositions, driving their significant market presence.
- Liquid segment by form dominated the global aroma chemicals market due to its practical advantages in formulation and application across various industries. Liquid aroma chemicals offer ease of handling, blending, and incorporation into final products such as perfumes, detergents, and personal care items. Their fluidity facilitates precise dosing and consistent dispersion, ensuring uniform fragrance distribution. Moreover, liquid forms often exhibit superior solubility and stability, making them ideal for creating complex and long-lasting scent profiles in consumer goods.
- In 2023, North America is anticipated as second leading region in the global aroma chemicals market due to its advanced manufacturing capabilities, strong consumer demand for high-quality fragrances and personal care products, and robust regulatory framework supporting innovation. The region benefits from a mature market for fragrance and flavor applications, driven by affluent consumer demographics and a culture of product innovation. Additionally, growing investments in sustainable and natural ingredients further bolster North America’s position in the aroma chemicals industry.
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Global Aroma Chemicals Market Participants
- BASF SE
- Bell Flowers & Fragrances
- BORDAS S.A.
- Givaudan
- Kao Corporation
- Privi Organics India Limited
- S H Kelkar & Company
- Symrise
- Takasago International Corporation
- Other Industry Participants
Key Developments:
- In March 2023, BASF SE revealed plans to enhance its production capacity for aroma ingredients in key markets like China and Germany, aiming to capitalize on lucrative opportunities in the fragrance and flavor sectors.
- In September 2019, BASF SE strategically acquired Isobionics and entered into a cooperative partnership with Conagen. These initiatives were designed to bolster the company’s portfolio of natural flavor and fragrance ingredients, reinforcing its market position. The expanded portfolio now includes essential compounds such as nootkatone, valencene, and vanillin, aligning with BASF’s commitment to meeting growing consumer demand for sustainable and natural ingredient solutions in the industry.
Global Aroma Chemicals Market
By Source
- Synthetic
- Natural
By Application
- Flavors
- Confectionery
- Convenience Food
- Bakery Food
- Dairy Products
- Beverages
- Others
- Fragrances
- Fine Fragrance
- Cosmetics and Toiletries
- Soaps and Detergents
- Others
By Type
- Aldehydes
- Esters
- Terpenes
- Ketones
- Alcohols
- Others
By Form
- Liquid
- Dry
By Region
- North America (U.S., Canada, Mexico, Rest of North America)
- Europe (France, The UK, Spain, Germany, Italy, Nordic Countries (Denmark, Finland, Iceland, Sweden, Norway), Benelux Union (Belgium, The Netherlands, Luxembourg), Rest of Europe)
- Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia (Indonesia, Thailand, Malaysia, Singapore, Rest of Southeast Asia), Rest of Asia Pacific)
- Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest of Middle East & Africa)
- Latin America (Brazil, Argentina, Rest of Latin America)
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