The global marketing calendar software market is expected to reach US$ 479.8 million by 2030, with an annual growth rate of more than 4.4%.
Wilmington, Delaware, Oct. 30, 2023 (GLOBE NEWSWIRE) — According to RationalStat’s recent industry analysis, the Global Marketing Calendar Software Market value is estimated at US$ 355 million in 2023 and is expected to rise at a strong CAGR of over 4.4% over the forecast period of 2023-2030.
Market Definition, Market Scope, and Report Overview
Marketing calendar software is a digital application that assists firms in planning, organizing, and managing their marketing activities and campaigns over a set period of time. It visualizes marketing initiatives like as product launches, promotions, events, social media posts, email campaigns, and other marketing activities.
Many marketing calendar software solutions are cloud-based and available as a subscription, making them affordable to enterprises of all sizes. The price and ease of implementation of these instruments contribute to their widespread use.
- According to a deep-dive market assessment by RationalStat, the global Marketing Calendar Software market has been analyzed on the basis of market segments, including type, application and geography/regions (including North America, Latin America, Western Europe, Eastern Europe, Middle East & Africa, and Asia Pacific). The report also offers global and regional market sizing for the historical period of 2019-2022 and the forecast period of 2023-2030.
- Market intelligence for the global Marketing Calendar Software market covers market sizes on the basis of market value (US$/EUR Million) and volume (Units) by various products/services/equipment, demand assessment across the key regions, customer sentiments, price points, cost structures, margin analysis across the value chain, financial assessments, historical and forecast data, key developments across the industry, import-export data, trade overview, components market by leading companies, etc.
- In addition, the long-term sector and products/services 10-year outlook and its implications on the global Marketing Calendar Software market. It also includes the industry’s current state – Production Levels, Capacity Utilization, Tech quotient, etc. Key information will be manufacturing capacity by country, installed base, import volumes, market size, key players, market size, dynamics, market data, insights, etc.
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Global Marketing Calendar Software Market: Segmental and Market Share Analysis
- On the basis of type, the cloud-based segment is expected to hold the greatest proportion of the global marketing calendar software market during the forecast period, owing to increased usage of cloud computing technology and expanding internet users globally.
Report Synopsis
| Report Metrics | Details |
| Base Year | 2023 |
| Forecast Period | 2023-2030 |
| Base Year Market Size | US$ 355 million |
| Market Size Forecast | US$ 479.8 million |
| Growth Rate | 4.4% |
| Dominant Segment | Cloud based |
| Dominant Region | Asia Pacific |
| Key Market Drivers |
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| Companies Profiled |
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Competition Analysis and Market Structure
Some leading players adopt various strategies in order to reinforce their market share and gain a competitive edge over other competitors in the market. Mergers & acquisitions, partnerships and collaborations, and product launches are some of the strategies followed by industry players. Some of the key developments in the global marketing calendar software market include,
- In July 2021, Welcome Software, formerly NewsCred, introduced a new way of planning with software PLAN, which provides a list, calendar, timeline, and board on the same page, allowing users to use all four simultaneously.
Some of the prominent players and suppliers operating and contributing significantly to the global marketing calendar software market growth include Asana, Inc., Sidekick Digital Pty Ltd., CrossCap, Markodojo Inc., NewsCred, Semrush Inc., com Ltd., Smartsheet Inc., Zapier Inc., and Salesforce Inc., among others.
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RationalStat has segmented the global marketing calendar software market based on type, application and region
- Global Marketing Calendar Software Market Value (US$ Million), Volume (Units), and Market Share (2019-2030) Analysis by Type
- On-Premise
- Cloud-Based
- Global Marketing Calendar Software Market Value (US$ Million), Volume (Units), and Market Share (2019-2030) Analysis by Application
- Planning
- Determining Resources
- Tracking Progress
- Creative Support
- Others
- Global Marketing Calendar Software Market Value (US$ Million), Volume (Units), and Market Share (2019-2030) Analysis by Region
- North America Marketing Calendar Software Market
- US
- Canada
- Latin America Marketing Calendar Software Market
- Brazil
- Mexico
- Rest of Latin America
- Western Europe Marketing Calendar Software Market
- Germany
- UK
- France
- Spain
- Italy
- Benelux
- Nordic
- Rest of Western Europe
- Eastern Europe Marketing Calendar Software Market
- Russia
- Poland
- Hungary
- Other CIS Countries
- Rest of Eastern Europe
- Asia Pacific Marketing Calendar Software Market
- China
- Japan
- India
- South Korea
- Australia
- ASEAN
- Indonesia
- Thailand
- Philippines
- Vietnam
- Malaysia
- Rest of ASEAN
- Rest of Asia Pacific
- Middle East & Africa Marketing Calendar Software Market
- GCC
- Saudi Arabia (KSA)
- United Arab Emirates (UAE)
- Rest of the GCC
- South Africa
- Nigeria
- Turkey
- Rest of the Middle East & Africa
- GCC
- North America Marketing Calendar Software Market
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Key Questions Answered in the Marketing Calendar Software Report:
- What will be the market value of the global Marketing Calendar Software market by 2030?
- What is the market size of the global Marketing Calendar Software market?
- What are the market drivers of the global Marketing Calendar Software market?
- What are the key trends in the global Marketing Calendar Software market?
- Which is the leading region in the global Marketing Calendar Software market?
- What are the major companies operating in the global Marketing Calendar Software market?
- What are the market shares by key segments in the global Marketing Calendar Software market?
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Research Methodology
RationalStat has developed a state-of-the-art research methodology to crunch numbers and provide the best possible real-time insights to clients. We combine a varied range of industry experience, data analytics, and experts’ viewpoint to create a research methodology for market sizing and forecasting.
RationalStat combines a mix of secondary sources as well as primary research to assess the market size and develop a forecast. Key steps involved in accurately deriving the market numbers are:
- Defining the problem by understanding the type of market and data required by the client.
- Data gathering and collection through relevant paid databases, publicly available sources, company reports, annual reports, surveys, and interviews.
- Formulating a hypothesis to create market numbers, forecasts, influencing factors, and their relevance.
- Evaluating and analyzing the data by referring to data sources utilized and leveraged.
- Validating, interpreting, and finalizing the data by combining the details gathered from primary and secondary sources with the help of experienced analysts.
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About RationalStat LLC
RationalStat is an end-to-end global market intelligence and consulting company that provides comprehensive market research reports, customized strategy, and consulting studies. The company has sales offices in India, Mexico, and the US to support global and diversified businesses. The company has over 80 consultants and industry experts, developing more than 850 market research and industry reports for its report store annually.
RationalStat has strategic partnerships with leading data analytics and consumer research companies to cater to the client’s needs. Additional services offered by the company include consumer research, country reports, risk reports, valuations and advisory, financial research, due diligence, procurement and supply chain research, data analytics, and analytical dashboards.
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